SUSTAINABLE BUSINESS STRATEGY

Integrating Purpose, Profit, and Planet for Long-Term Competitive Advantage

Course Schedule

Date Venue Fees
04 – 05 Mar Kuala Lumpur, Malaysia USD 1,995 per delegate

Course Introduction

The shift towards sustainability is no longer a choice—it’s a business imperative. Stakeholders, investors, regulators, and customers are increasingly expecting companies to deliver long-term value not only economically, but also socially and environmentally. This course helps leaders and strategists understand how to integrate sustainability into the core of business strategy to drive innovation, growth, and reputation.

Participants will explore tools and frameworks to embed ESG (Environmental, Social, Governance) principles, assess sustainability risks and opportunities, and align their business with the global agenda for responsible growth.

Course Objectives

By the end of this course, participants will be able to:

  • Define what sustainable strategy means in a business context

  • Align sustainability with business objectives and stakeholder expectations

  • Identify key ESG drivers relevant to their sector

  • Use tools to assess sustainability performance and reporting standards

  • Drive innovation and competitive advantage through sustainable thinking

Key Benefits of Attending

This program bridges the gap between sustainability vision and business execution. It empowers participants to future-proof their organization by embedding sustainability into strategy, operations, and culture—resulting in long-term success and positive impact.

Intended Audience

This course is ideal for:

  • Strategy and Business Development Managers

  • Sustainability and ESG Officers

  • Corporate Affairs and Compliance Professionals

  • Senior Executives and Board Members

  • Project Managers seeking alignment with global standards

Individual Benefits

Key competencies that will be developed include:

  • Systems thinking and strategic foresight

  • Stakeholder mapping and engagement

  • ESG performance measurement and communication

  • Integration of sustainability into business models

  • Leadership in responsible transformation

Organization Benefits

Upon completion, participants will contribute to:

  • Stronger brand reputation and stakeholder trust

  • Improved risk management and regulatory alignment

  • Innovation through sustainable product and service models

  • Enhanced investor appeal and access to green capital

  • Contribution to global sustainable development goals (SDGs)

Instructional Methdology

This course uses a combination of lectures, case studies, practical exercises, and group discussions:

  1. Strategy frameworks and business case presentations

  2. Real-world corporate sustainability examples

  3. Group discussion and peer knowledge sharing

  4. Sustainability maturity assessments

  5. Action planning and application workshops

Course Outline

Delivery Format: Face-to-Face | Language: English

Day 1
Module 1: Foundations of Sustainable Business (09:00 – 10:30)

  • Why sustainability matters now more than ever

  • Key global drivers: climate, inequality, compliance

  • Triple bottom line: people, planet, profit

Module 2: Aligning Strategy with ESG Goals (11:00 – 12:30)

  • ESG frameworks and disclosure standards

  • Materiality assessment and risk mapping

  • Setting goals, KPIs, and reporting metrics

Module 3: Designing Sustainable Business Models (13:30 – 15:00)

  • Circular economy, green value chains, shared value

  • Case studies: business model innovation for sustainability

  • Collaboration across value networks

Module 4: Stakeholder Engagement & Governance (15:15 – 16:30)

  • Mapping key stakeholders and their concerns

  • Transparent communication strategies

  • Embedding sustainability into governance structures

Day 2
Module 5: Integrating Sustainability Across Functions (09:00 – 10:30)

  • From marketing to HR to supply chain

  • Breaking silos and fostering a sustainability culture

  • Role of leadership and internal champions

Module 6: Measuring and Reporting Impact (11:00 – 12:30)

  • GRI, SASB, TCFD and other reporting tools

  • Data, dashboards, and sustainability audits

  • Communicating impact to internal and external audiences

Module 7: Innovation for a Sustainable Future (13:30 – 15:00)

  • Emerging technologies and sustainable innovation

  • R&D for environmental and social performance

  • Business opportunities in the green economy

Module 8: Action Planning and Strategy Development (15:15 – 16:30)

  • Drafting your sustainability strategy roadmap

  • Personal leadership reflection

  • Defining next steps and strategic priorities

Certification

Upon successful completion of the Sustainable Business Strategy course, participants will receive a Certificate of Completion confirming their ability to lead and implement strategies that balance economic goals with environmental and social impact.

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