STRATEGY & STRATEGIC PLANNING
“Creating Purpose-Driven Strategies and Action Plans that Deliver Results”
Course Schedule
| Date | Venue | Fees (Face-to-Face) |
|---|---|---|
| 04 – 05 Mar 2025 | Kuala Lumpur, Malaysia | USD 1995 per delegate |
Course Introduction
A well-defined strategy and an actionable strategic plan are essential for organizations to thrive in competitive and uncertain environments. Without a clear direction, businesses risk resource misalignment, missed opportunities, and poor performance. This course bridges strategic intent with implementation discipline—helping participants develop purposeful, agile, and outcome-oriented strategies.
In this 2-day training, participants will explore the building blocks of effective strategy and how to convert strategic vision into execution-ready plans. From environmental scanning and goal-setting to KPIs and reviews, the course provides tools to align teams, budgets, and performance to long-term strategic success.
Course Objectives
By the end of this course, participants will be able to:
• Understand the principles of strategy and strategic planning
• Conduct situational and stakeholder analysis for informed decision-making
• Set strategic goals, objectives, and key success metrics
• Develop aligned, measurable, and actionable strategic plans
• Establish monitoring systems to track and adapt strategy
Key Benefits of Attending
• Gain clarity on how to build strategies that align with mission and vision
• Learn a practical planning process to engage stakeholders and manage resources
• Enhance your ability to lead planning workshops and cross-functional teams
• Improve agility and decision-making through structured strategic reviews
• Walk away with templates and tools to apply immediately in your organization
Intended Audience
This program is designed for:
• Strategic planners and business unit leaders
• Mid- to senior-level managers responsible for annual or long-term planning
• Department heads and project leaders
• Financial planners and policy makers
• Entrepreneurs and professionals tasked with setting and executing strategy
Individual Benefits
Key competencies that will be developed include:
• Strategic analysis and priority setting
• Goal formulation and milestone planning
• Stakeholder engagement and communication
• Monitoring and adaptive leadership
• Integration of planning with budgeting and performance
Organization Benefits
Upon completing the training course, participants will demonstrate:
• Better alignment between corporate goals and departmental plans
• Enhanced strategic clarity and execution discipline
• More effective use of resources toward key priorities
• Improved team engagement and accountability
• Stronger resilience in planning amidst change or disruption
Instructional Methdology
The course follows a blended learning approach combining theory with practice:
• Strategy Briefings – Core concepts and modern approaches to strategic planning
• Case Studies – Strategy formulation and implementation in action
• Workshops – Strategy canvas design, KPI mapping, and planning simulations
• Peer Exchange – Team-based planning discussions and diagnostics
• Tools – Strategic planning templates, alignment checklists, and review dashboards
Course Outline
Training Hours: 07:30 AM – 03:30 PM
Daily Format: 3–4 Learning Modules | Coffee Breaks: 09:30 & 11:15 | Lunch Break: 01:00 – 02:00
Day 1: Foundations of Strategy & Planning
- Module 1: Understanding Strategy (07:30 – 09:30)
• What strategy is (and isn’t)
• Vision, mission, values, and strategy linkage
• Strategy types and planning horizons - Module 2: Strategic Analysis (09:45 – 11:15)
• SWOT, PESTLE, and stakeholder analysis
• Internal capability assessment
• Identifying drivers of success and risk - Module 3: Goal Setting and Prioritization (11:30 – 01:00)
• From big-picture goals to SMART objectives
• Setting priorities and sequencing initiatives
• Aligning strategy with organizational capacity - Module 4: Workshop – Strategic Position Mapping (02:00 – 03:30)
• Case-based group exercise on positioning and priorities
Day 2: From Strategy to Execution
- Module 5: Building a Strategic Plan (07:30 – 09:30)
• Components of an effective plan
• Initiatives, responsibilities, and resource planning
• Creating alignment with team and departmental plans - Module 6: KPIs and Performance Alignment (09:45 – 11:15)
• Defining measures of success
• Linking objectives to operational KPIs
• Balanced Scorecard and OKR frameworks - Module 7: Monitoring, Communication & Review (11:30 – 01:00)
• Strategic review cycles and reporting
• Communicating strategy across the organization
• Adaptive planning and course correction - Module 8: Final Planning Simulation (02:00 – 03:30)
• Participants develop and present a mini strategic plan
• Peer feedback and closing insights
Certification
Participants will receive a Certificate of Completion in Strategy & Strategic Planning, confirming their ability to craft, communicate, and execute strategic plans that deliver meaningful, measurable outcomes.